Project Overview
Using familiar design standards, I created a modern SaaS company landing page and blog that looks and feels as trustworthy as possible.
Challenge
How can I instill confidence in a consumer making a potentially huge, expensive decision?
Process
Team's design began with a deep-dive into common design standards used in the SaaSÂ industry. From that research, high-fidelity wireframes were mocked up to be used as the skeleton for their site. A clean, modern branding system was also created, utilizing a minimal color palette to appear refined and intentional.
Solution
As a result of smart branding aesthetics and familiar design standards, Team flourished into a beautiful and confident software-as-a-service landing page with accompanying blog. It looks and feels the part consumers expect it to, without question.
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